Ullu is an Indian over-the-top (OTT) streaming platform that was launched on December 25, 2018, by media entrepreneur Vibhu Agarwal, who also serves as the founder and group CEO of Ullu and Atrangii. At a time when the Indian OTT space was largely dominated by mainstream giants like Netflix, Amazon Prime Video, and Disney+ Hotstar, Ullu identified and successfully captured a different, niche market. It has positioned itself as a hub for bold, audacious, and adult-oriented web series and films.
The "Ullu" Connection: India’s Sensational Over-The-Top (OTT) Phenomenon uiiu movies
Plots usually revolve around marital infidelity, corporate betrayal, forbidden relationships, and small-town secrets. Ullu is an Indian over-the-top (OTT) streaming platform
Ullu continues to churn out new content to keep its subscribers engaged. Some of the notable new releases from 2024 include: This is the only safe and legal way to watch the film
As of June 2026, following a theatrical run and a subsequent release on in multiple languages (including Kannada, Tamil, Telugu, Malayalam, and Hindi), the film is primarily available via paid streaming. This is the only safe and legal way to watch the film.